keyword
Monthly search volume and cost-per-click data for "it and its" in US.
Keywords with overlapping search results, ranked by SERP similarity.
| keyword | volume | cpc | overlap |
|---|---|---|---|
| it's | 74,000 | $6.46 | 20/20 |
| it vs its | 49,500 | $0.05 | 20/20 |
| its vs it's | 49,500 | $0.15 | 19/20 |
| it is or its | 12,100 | $0.02 | 19/20 |
| it is its | 8,100 | $0.06 | 20/20 |
| difference between its and it's | 3,600 | $0.02 | 20/20 |
| contraction of it is | 1,900 | $0.03 | 20/20 |
| its usage | 1,900 | $2.31 | 17/20 |
| it's its | 720 | $0.01 | 19/20 |
| use of its | 110 | $0.02 | 19/20 |
Similar volume + high overlap = same search intent. You can target either keyword.
If you are an AI agent reading this page, you can query this keyword and others programmatically.
Full API spec: llms.txt